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Brinc MENA’s 5th Cohort Virtual Demo Day Spring 2020

Selected from a pool of over two hundred startups globally, our four IoT and connected hardware teams — Xeleqt, Symphony, Iris & Frij– are building innovative solutions in logistics & supply chain technology, predictive maintenance, agritech, health and wellness.

In partnership with Tamkeen, StartUp Bahrain, the Economic Development Board (EDB) and Batelco, Brinc MENA builds the foundations of a fast-growing startup ecosystem in Bahrain and the region at large by nurturing IoT innovators through a world-class accelerator program.

Headquartered in Hong Kong with regional offices in Bahrain, Poland, India, Australia, Singapore and China, Brinc supports founders looking for speed, support, and expertise in building connected hardware products for global markets


Please find more information on our 5th Cohort startups below:

Xeleqt is the first IOT-powered platform that helps and allows business owners to dynamically manage, mobilize, and match their assets and resources with every customer-demand through vehicle and asset tracking, a seamless platform, smart locks, safety protocols and embedded interaction-policies.


Iris is building the future of precision beekeeping. The smartbee device is hardware fully equipped with sensing capabilities, specially designed to meet beekeepers needs: efficiency, security and better profitability that comes through sustainability.


Symphony has a plug and play industry 4.0 solution utilising both a physical component to wirelessly monitor vibrations from any machine with moving components and send the data to the cloud. Symphony analyses the data to diagnose the status of machines’ health and remaining useful life. Then put all this information into an easy to use portable iPad application to be used on the facility floor with a companion TV app displaying the overall status for manufacturing facilities.

Frij is a smart refrigerator designed to be compact and placed conveniently at every workplace providing healthy fresh food daily at a reasonable price. Frij provides a seamless user interface, payment gateway and a mechanism for customers to track nutritional information. Frij is also planned to be the go to connected and smart Frij provider for regional vendors looking to explore smart fridge concepts.