As a telecommunications operator serving over 45 million customers in MENA region, Zain Group’s network infrastructure faces an increase of expectations driven by the growth of devices and connections. Whereas Cisco’s industry-leading innovation around cloud-scale and automation will deliver next-generation network capabilities to Zain Group to enable scalability and innovation.
Henri Kassab, Managing Director of International Wholesale and Roaming in Zain Group stated “The demands of the digital era means that we must prioritize improving speed and efficiency, defining a growth strategy based on new services, and ensuring security. With the support of Cisco’s leading technology, our future-ready network architecture positions us well to drive tangible business outcomes and meet the evolving demands of our customers.”
In addition to that, Cisco’s technology will also help Zain Group optimize network operations and offer a richer suite of differentiated services.
The Cisco Visual Networking Index (Cisco VNI) forecasts that by 2021, the Middle East and Africa will have 2.4 billion networked devices, where 75% of all networked devices will be mobile-connected.